News Page 2 - Informed Design

How to Optimise Retail Store Layout for Better Customer Flow and Increased Sales

The layout of a retail store is more than just a blueprint; it’s a strategic tool that can significantly influence customer behaviour, improve the shopping experience, and drive sales. An optimised store layout ensures smooth customer flow, maximises product visibility, and creates an inviting environment that encourages shoppers to stay longer and explore more.

December 01, 2024
5 min read

Eco-Friendly POS and Printing Solutions for Sustainable Retailers

As global awareness of environmental issues continues to rise, retailers face increasing pressure to adopt sustainable practices across their operations. One area where retailers can make a significant impact is in their choice of point-of-sale (POS) and printing solutions.

November 15, 2024
6 min read

The Ultimate Guide to Retail Printing: From Banners to In-Store Displays

Creating a strong visual presence is essential for capturing customers' attention, reinforcing brand identity, and driving sales is essential. One of the most powerful tools for achieving this is retail printing, which includes everything from banners and posters to in-store displays and product packaging. Retail printing is an art that combines strategic design with high-quality materials to create a memorable shopping experience that turns casual browsers into loyal customers.

November 01, 2024
6 min read

Why High-Quality Retail Printing Matters: Key Benefits for Brand Image and Sales

In today’s competitive retail landscape, brands must work harder than ever to stand out and capture customer attention. From store signage and product packaging to promotional materials, every visual element reflects a brand’s image, values, and quality. High-quality retail printing has a powerful impact on how a brand is perceived by customers and, ultimately, on sales performance. Investing in high-quality printing for retail can boost brand image, improve customer experiences, and drive business growth. In this article, we’ll explore the key benefits of high-quality retail printing and why it matters for your brand's success.

October 01, 2024
6 min read

14 Things to Look for when Sourcing Bespoke Retail Display Stands.

When commissioning a bespoke display stand design, there are several key factors to consider to ensure the stand meets your needs, effectively showcases your products or services, and aligns with your brand's identity.

September 16, 2024
4 min read

The Ultimate Guide to Creating the Perfect Summer Christmas Retail Window Display.

As the festive season approaches, retailers everywhere begin to think about how they can create the most captivating Christmas window displays to draw customers in and boost sales.

September 01, 2024
8 min read

9 retail display Ideas for Spring 2024

Spring is a season of renewal, colour, and energy, making it the perfect time for retailers to refresh their displays and attract customers with vibrant, creative setups. Here are nine retail display ideas for Spring 2024 that can help you create a captivating shopping experience

August 14, 2024
4 min read

Embracing Sustainability in Retail Display Design: A Guide to Eco-Friendly Practices

As environmental concerns continue to rise, sustainability has become a key focus across various industries, including retail. In the world of retail display design, embracing sustainability isn't just about meeting consumer expectations; it's about making responsible choices that contribute to the well-being of the planet. Sustainable retail displays can enhance brand reputation, reduce environmental impact, and appeal to a growing demographic of eco-conscious consumers. Here's how retailers can embrace sustainability in their display designs.

July 31, 2024
5 min read

Preparing Your Store Display for Black Friday: A Comprehensive Guide

Black Friday is one of the most anticipated shopping events of the year, offering retailers a prime opportunity to attract hordes of customers and significantly boost sales. With competition fierce and consumers seeking the best deals, the presentation of your store can make a substantial difference in attracting and retaining customers. An enticing and strategic store display can enhance the shopping experience, promote key products, and ultimately increase your bottom line. Here’s a comprehensive guide to preparing your store display for Black Friday, ensuring that you maximise your sales potential.

July 15, 2024
6 min read

5 Reasons Why Digital Signage in Retail Can Increase Sales

In an increasingly digital world, traditional retail environments are undergoing a transformation. One of the most impactful technological advancements in retail has been the introduction of digital signage. From dynamic displays showcasing promotions to interactive touchscreens providing customer assistance, digital signage has revolutionised the way retailers engage with customers. This blog explores five compelling reasons why digital signage can significantly boost sales in retail settings.

June 30, 2024
5 min read

Retail Point of Sale Displays That Show User-Generated Content: A 2024 Perspective

In the rapidly evolving retail landscape, Point of Sale (POS) displays have become a critical touchpoint for engaging customers and enhancing their shopping experience. One of the most innovative trends in this space is the integration of user-generated content (UGC) into POS displays. UGC refers to any form of content—text, videos, images, reviews—created by consumers rather than brands. Incorporating UGC into retail displays can create a more authentic, relatable, and engaging shopping environment. This article explores the benefits, strategies, and examples of effective UGC integration in retail POS displays.

June 15, 2024
6 min read

Sustainable In-store point of sale display

How Physical Retailers are Bringing Sustainability In-Store

Sustainability has become a key focus for businesses across various sectors, and physical retail is no exception. With growing consumer awareness and demand for environmentally responsible practices, retailers are innovating and adapting to incorporate sustainability into their operations.

May 31, 2024
5 min read

Search our shop

News

News