Interactive Retail Displays

Interactive retail displays combine physical products with touchscreens, digital signage, lighting or working demonstrations to help shoppers explore a range and understand product features. Informed Design designs and produces integrated retail displays around your products, store environment and campaign requirements, with technology and installation scope agreed for each project.

Interactive displays and digital signage

Digital signage presents information on a screen. An interactive display lets shoppers take an action, such as selecting content or trying a product. The right approach depends on what customers need to understand before buying.

• Product demonstration displays: give shoppers a practical way to explore features or compare products.
• Screen-integrated fixtures: bring product information and campaign content into the physical display.
• Touch interfaces, lighting and sensors: can support a guided experience where they suit the brief and operating environment.

See our retail display work

The gallery below includes speaker and headphone displays, with JBL, Klipsch and Pioneer examples. These illustrate how products, branding and demonstration areas can be brought together in a retail fixture. Explore more of our consumer electronics display work.

From brief to in-store use

Our scope can include industrial and product design, technology integration, cable management, prototyping, manufacture, testing, delivery and installation. Before production, we agree product capacity, power and connectivity needs, content responsibilities and access for servicing.

We also plan for everyday retail use: shopper access, staff replenishment, reliability, cleaning and maintenance. Content updates and ongoing support requirements should be established as part of the project brief.

Discuss your interactive display project

Tell us about your product range, demonstration goals, store locations, quantities and target launch date. Include any screen, software or content requirements so the team can assess a practical solution. Send us your interactive display brief.